Crown Worldwide Group has announced the appointment of Joy Lam as its Group ESG director (Environmental, Social and Governance).

Joy joins Crown with more than 15 years of experience in sustainability, having spent ten years in the sustainability office at the University of Hong Kong, which she led for four years. She later moved to the LEGO Group in Denmark, where she developed its circular economy strategy.

The announcement coincides with the launch of Crown Worldwide Group’s annual sustainability report, which details the progress made in 2022, and sets out the company’s initial steps on its wider decarbonisation journey. You can read the full report here.

The company said this appointment marks an important milestone in its strategic plan, and the evolution of its legacy in corporate social responsibility, which has seen the Group give back to communities and build a diverse, inclusive and engaged workforce across 45 countries during 60 years in business.

Joy will now work closely with the company’s recently formed sustainability steering committee, network of sustainability champions and carbon accountancy firm, Normative, to understand and measure the carbon footprint of the Group’s family of brands, before working to reduce its Scope 1, 2 and 3 emissions.

As well as having helped shape sustainability strategy for the LEGO Group and University of Hong Kong, Joy is a visiting lecturer on sustainable business development at Aarhus University in Denmark. She holds an MSc in biodiversity, conservation and management from the University of Oxford.

Jennifer Harvey, Executive Board member, said: “On behalf of the Board and the wider Crown family, I am delighted to welcome Joy to the company. Sustainability is a strategic priority, not just for the Group’s Board leadership and our brands, but for many of our clients and partners. Joy’s experience and knowledge in this crucial area will help take our efforts across the full sphere of sustainability to a new level. We are embarking on a journey to fully understand our environmental impact, before developing a robust plan to reduce it, accelerating our ongoing efforts to decarbonise and further embrace circular economy principles. We’re incredibly proud of the positive impacts we have had in developing and supporting our people, giving back to communities and in making it simpler for our customers to live, work, and do business anywhere in the world. We will now build on this work and broaden our positive impact through Joy’s leadership.”

Joy Lam, said: “I am excited to be beginning a new journey with Crown Worldwide Group, and look forward to supporting the company and its stakeholders on their sustainability journey.  The business has a remarkable legacy in some of the fundamentals of sustainability - including its community work and approach to ethics, diversity and inclusion. But this is evidently an exciting time to be joining, to build on that work, collaborating with the Board, colleagues, partners and clients to develop a strategy around environmental and social topics to build an even more sustainable future.”

Photo: Joy Lam.